YouTube Pulls The Nun Ad Because It Was Too Scary

Demian Bichir Buried Alive in New The Nun TV Spot

YouTube has stopped running a six-second ad for "The Nun" after users flagged a jumpscare in it that violated one of its content policies.

The ad showed an onscreen volume indicator turned all the way down followed by a jump scare of the film's titular nun.

YouTube responded on Twitter to one of the warnings, pointing out that the ad actually violated its "shocking content policy". If for some reason you want to experience that sensation firsthand, you can see the ad below, but we recommend avoiding it if you're prone to seizures, panic attacks, or just not keen on jump scares.

Issuing a warning to anyone who has "anxiety or just straight up hate jump scares", the user advised people to look away or turn down the volume of the teaser if it appears while watching a video.

YouTube's shocking content policy states that "promotions that are likely to shock or scare" should not be used in ad content. Following the backlash, YouTube took off The Nun ad but there are still many places and channels where you can view the banned advertisement.

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You can watch it here with a forewarning, caution, etc.

When a young nun at a cloistered abbey in Romania takes her own life, a priest with a haunted past and a novitiate on the threshold of her final vows are sent by the Vatican to investigate.

Taking on the quest, the two end up uncovering the order's unholy secret- risking not only their lives but their faith and their very souls, they confront a malevolent force in the form of a demonic nun. Demian Bichir, Taissa Farmiga, and Jonas Bloquet star. Directed by Corin Hardy (The Hallow), the new fright-fest is produced by Wan and by Peter Safran, who has produced all the films in The Conjuring franchise.

The Nun opens in theaters on September 7.

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